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QUALITY AND AUTHENTICITY

QUALITY AND AUTHENTICITY

14 Apr 2021

Sovtelexport has been at the forefront of Russian contents growth around the world, a trend that looks to continue with titles like "The Terrible", "Call Me Mother" and "The Optimists: Caribbean Season".

Russian audiovisual content penetration keeps growing around the world and Sovtelexport has played a huge part of the phenomenon, being the distributor arm of Russia Television and Radio. In 2020, Sovtelexport was able to double its annual profit, helping Russia to become a significant player on the global series market.

According to Julia Matyash, Head of Sovtelexport, among the key factors for the recent success of the company are the "better quality of the product, relevant genres (period dramas, dramas inspired by true events, film versions of the bestselling books) and vast multi-genre catalog."

Read more here (p. 58).

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