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RUSSIA TELEVISION AND RADIO: ADAPTING TO NEW MODELS

RUSSIA TELEVISION AND RADIO: ADAPTING TO NEW MODELS

17 Sep 2020

Despite the pandemic and the suspension of the live events, Sovtelexport, distribution arm of Russia Television and Radio, keeps moving forward: the entity confirmed its participation to the Tiff Market, VS Autumn and MIPCOM online+.

«Virtual events are the most effective form of global distribution process organization in nowadays reality. Companies worldwide are trying to adapt to this new model and Sovtelexport is no exception», says Julia Matyash, director of Sovtelexport.

Among the main titles that Sovtelexportis presenting in VS are the "Zuleikha Opens Her Eyes", film version of the novel of the same name published in 34 countries, and bone-chilling thriller "The Blood Widow", both based on real events, and depict unusual and strong female characters.

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