News

THE STORY OF EMPOWERMENT AND VICTORY

THE STORY OF EMPOWERMENT AND VICTORY

16 Nov 2020

Julia Matyash, CEO of Sovtelexport, the sales branch of Russia Television and Radio, explains why "Zuleikha Opens Her Eyes" resonates with viewers in Russia as well as worldwide and describes the expansion potential of the show.

This year, MIP Cancun will have an outstanding show from Russia. "Zuleikha Opens Her Eyes" is a premium Russian drama distributed worldwide by Sovtelexport, the sales branch of Russia Television and Radio. The series is based on the bestseller by Guzel Yakhina inspired by her grandmothers dramatic life.

"The success of the book showed great value and appeal of the plot all over the world," Julia Matyash, CEO of Sovtelexport, told to Senal News.

"International readers resonated with the story about quiet and obedient Zuleikha who transformed the challenge of the most miserable circumstances into power and winning. Forgiveness, devotion, love, and truth made this weak woman so strong. "Zuleikha Opens Her Eyes" is a beautiful and very sincere story based on real events," Matyash described.

Read more here

Related News